Tax breaks / incentives
Brazil offers a range of filming incentives both at a local and a national level. For details of what is most suitable/achievable, it is best to approach the Brazilian Film Commission Network (REBRAFIC), one of the local commissions (like Rio) or get details from the local producer you intend to contract with [see more on this under the permit section below]. Rio Film Commission is certainly worth contacting because it has a substantial grant programme to encourage location filming in the city.
At the same time, Brazil has become more active in international co-productions recently. Countries with co-production agreements include Argentina, Canada, Chile, France, Italy, Germany, Spain, Portugal, Venezuela and the UK. Film and TV productions that qualify under the terms of the treaty will be able to access the benefits of national status in each country. In Brazil these include tax incentives, all federal public funds and access to favourable TV terms, while in the UK, for example, qualifying productions will be able to access the UK’s public film fund with a current allocation of £18m per year to invest in the development, production and completion of feature films. This is set to increase to £24m by 2017 when the British Film Institute (BFI) launches its new five-year plan.
In terms of promotion, Brazil’s local film commissions are part of an umbrella organization called REBRAFIC (mentioned above). This agency represents film commissions in Sao Paulo, Rio de Janeiro and half a dozen other places. It also includes ad agency network FilmBrazil.