Undercover Boss to be made in China
Independent distributor ALL3MEDIA International has announced that their hit series Undercover Boss is to reach China, as a major new format licence has been signed on behalf of their sister company Studio Lambert.
By Nia Daniels 14 Jun 2013
Independent distributor ALL3MEDIA International has announced that their hit series Undercover Boss is to reach China, as a major new format licence has been signed on behalf of their sister company Studio Lambert.
The deal will mean that the factual show – which sees senior business executives working undercover on the coalface - will be produced locally in China by Dragon TV, part of the Shanghai Media Group. Initially, 13 x 60 episodes will be produced.
The agreement means that the number of territories that have a format licence deal to produce the show has risen to 18.
Undercover Boss is already a huge international success, airing in over 200 territories including Canada, Australia, Denmark and France.
Stephanie Hartog, EVP international formats at ALL3MEDIA International said: “We are delighted to be working with one of China’s leading broadcasters who have already proven themselves to be a modern and dynamic partner and we are delighted to be growing our business partnership with Dragon TV and Shanghai Media Group into a new genre for China.”
The agreement means that the number of territories that have a format licence deal to produce the show has risen to 18.
Undercover Boss is already a huge international success, airing in over 200 territories including Canada, Australia, Denmark and France.
Stephanie Hartog, EVP international formats at ALL3MEDIA International said: “We are delighted to be working with one of China’s leading broadcasters who have already proven themselves to be a modern and dynamic partner and we are delighted to be growing our business partnership with Dragon TV and Shanghai Media Group into a new genre for China.”
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