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Be prepared for a 3D future…

For toy story 3da while 3D seemed to be somewhat of a fad. Filmmakers didn’t get it right, studios saw it as an afterthought and the audience didn’t fancy leaving the cinema with a headache. It seems, however, that the film industry has learned from its mistakes and started to up its game when it comes to 3D.

Looking at this type of filmmaking, we’ll aim to give you a few tips on how to best produce a 3D film. Here we go…

Try to understand different markets

While many young students are currently brushing up their Chinese language skills so they can compete in a global market, others are working on understanding the country’s film and TV industry. As I explained in a previous article I recently wrote for KFTV (which you can read here), shooting in 3D can increase your chances of breaking into the lucrative market that is China. There’s a demand for 3DTV content too. In addition to China’s existent 3D network, the government has called for 10 more channels by 2015 so you better get in there quick.

3D should aide the narrative

Don’t just think about 3D effects on a shot by shot basis, but think closely about how their development throughout the film can help drive your story. In Life of Pi, as an example, 3D was used to great effect emphasising the dream-like story telling (remember the whale jumping out of the water?).

Don’t end up with a nauseated audience

There is a reason some 3D films are more uncomfortable to watch than others. Nausea and eye-strain are not always a result of 3D viewing but it can most definitely occur when the two cameras aren’t perfectly coordinated. This we’d say is a justified reason to set aside plenty of extra time for 3D in your production schedule.

Don’t let 3D be an afterthought

If you don’t think about 3D as a concept right from the beginning, if you just tag it on at the end in post-production, it’s never going to work. There is a clear difference between films which were shot in 3D and those who weren’t, these often look flat and the use of 3D in these films doesn’t generally add to the storyline (see our first point).

Don’t be afraid to shoot close-ups

3D shouldn’t be reserved for fight scenes and shots of lions attacking each other. In Wim Wenders’ popular dance documentary Pina 3D about the German choreographer, for example, 3D close-ups helped the audience to understand who these people are and why they dance. Intimacy in 3D can work wonders.

So next time you think about making a film 3D, make sure you keep these films in mind. Learn from the big screen, watch Baz Luhrmann’s The Great Gatsby and Ang Lee’s Life of Pi.


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