New Zealand Film Commission announces new CEO, Annie Murray

The new boss boasts 23 years’ experience in the country's screen industry across both content commissioning and production

By Priyanca Rajput 20 Mar 2023

New Zealand Film Commission announces new CEO, Annie Murray

The New Zealand Film Commission (NZFC) has announced the appointment of Taima Anne (Annie) Murray (Te Arawa) to the position of Chief Executive Officer for a five-year term. 

Annie will take up the CEO role on 19 June 2023.  

Announcing the news, NZFC Board Chair Alastair Carruthers said: “I am delighted that we have found someone of Annie’s calibre to lead the Commission. She has exceptional experience and a deep commitment to stories from the diverse voices of Aotearoa. I have no doubt she will have a positive impact on filmmakers and the organisation in years to come”.

Since 2020, Annie has been Head of Sky Originals after starting at Sky TV in 2014 as a Senior Commissioner. Prior to this she was Head of External Programming at Māori Television. Annie also serves as Interim Co-Chair of the Toi Mai Workforce Development Council Board, a member of Te Kāhui Ahumahi, and is a member of the Bay of Plenty Regional Skills Leadership Group.  She is also a Trustee of Ngā Taonga.  

Annie’s 23 years’ experience in New Zealand’s screen industry across both content commissioning and production will give her a running start at the NZFC. She has also worked in the public sector with the Broadcasting Commission (NZ On Air), Māori Television and had two stints at TVNZ. 

"I am honoured and humbled by the Board’s decision to entrust me with this opportunity to lead Te Tumu Whakaata Taonga. The Film Commission’s role is to champion exceptional storytellers to create enduring taonga for Aotearoa.  I have dedicated my career to empowering the stories and storytellers of New Zealand and I am privileged that in this role I can continue to do that," said Annie.

She added: "We have a New Zealand and global audience that wants high impact, authentic and culturally significant screen stories.  New Zealand’s population is becoming more diverse, which creates rich opportunities for screen stories that reflect our many and varied communities.  I look forward to working with the team, the wider screen sector and international partners to explore exciting and new opportunities for the Film Commission now and in the future."

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